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Post Event |
The Pathfinders : Mindshare Brand Equity Compass 2010 
Brand Equity, The Economic Times – National, February 17, 2010 |
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A Nick In Time
Brand Equity, The Economic Times – National, February 17, 2010 |
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Mark to Market: Compass Dictionary
The Economic Times, 10th February, 2010 |
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Discussion on Marketing & Innovation tops Brand Equity Event
Mumbaimirror.com, February 13, 2010 |
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Power to the Consumer
Mumbaimirror.com, February 11, 2010 |
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Brand Marketers Need to Reinvent
The Economic Times – Mumbai, February 10, 2010 |
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Social networking ; New voice for marketers
The Times of India – Mumbai, February 09, 2010 |
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Constant innovations and experiences help generate Wow Effect
Mumbaimirror.com, February 13, 2010 |
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Mindshare Brand Equity Compass; Introspection for times to come
Campaign India.com, February 09, 2010 |
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| Mindshare Brand Equity Compass 2010 : Decoding future marketing 3.0 Adgully.com, February 09, 2010 |
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Challenge for marketers is to craft consumer desire to build consumption
Indiatelevision.com, February 08, 2010 |
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| Brands have to be showstoppers to grab time-starved consumer attention IIndiatelevision.com, February 08, 2010 |
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Facebook, Twitter give viral markerting a pulse
Indiatelevision.com, February 08, 2010 |
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| Regional Coverage |
Now consumers can start thinking of the brand
Dainik Jagran.com, February 12, 2010 |
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| Pre Event |
1 to 1 and 1 to a Billion
Brand Equity, The Economic Times – Mumbai, February 03, 2010 |
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Mindshare Brand Equity Compass on February 8
The Economic Times – Mumbai, February 01, 2010 |
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